Jeff Williams

Enterprise Product Leader who ships faster with modern tooling

I use cutting-edge tools—especially AI—to iterate faster, ship higher-quality work, and deliver more outcomes than a typical PM.

What I Bring

Strategic thinking combined with hands-on execution—and the tooling leverage to move faster.

Fast Iteration

I use automation, agentic workflows, and AI-assisted development to move faster than traditional PM processes allow—while maintaining quality.

Outcomes-Focused

Every roadmap, PRD, and decision ties back to measurable business results. I track what matters and adjust when the data says to.

Clear Communication

I translate between executives, engineers, and end-users. Everyone leaves the room understanding the plan and their role in it.

Product Craft

20 years of building products across fintech, health tech, SaaS, and enterprise. I know what "good" looks like and how to get there.

About Me

I've spent 20+ years building products across fintech, health tech, and enterprise SaaS—from Oracle's employee experience platform to Shift4's Salesforce transformation.

Today, I leverage AI and modern tooling to work faster and ship more than traditional PM approaches allow. That means using Claude for deep research and writing, agentic workflows for repetitive tasks, and automation wherever it makes sense.

The goal isn't to replace human judgment—it's to amplify it. I still do the thinking, stakeholder alignment, and strategic decisions. But I do them with better information, faster iteration, and more time for the work that actually matters.

How I Work

A consistent approach that adapts to the problem—not a rigid process.

1

Discovery

Deep listening, stakeholder interviews, competitive analysis, and data review to understand the real problem.

2

Strategy

Roadmap development, prioritization frameworks, and clear success metrics that tie to business outcomes.

3

Build

Close partnership with engineering and design. Clear specs, fast iteration, and continuous shipping.

4

Measure

Instrument everything. Review results. Adjust course based on what the data shows—not what we hoped.

Modern Tooling in Action

This Site Was Built with Claude Code

This portfolio is itself a demonstration of how I work. Using agentic AI development, I built this entire site by collaborating with Claude as my coding partner.

The tooling handles the repetitive work. I focus on strategy, content, and quality. That's the leverage that modern product leadership requires.

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Let's Connect

I'm always interested in discussing how modern product leadership can accelerate your organization's mission.